Adtech Market and Connected TV Advertising: Unlocking New Revenue Streams for Brands
The Adtech Market is experiencing a major shift as connected TV (CTV) advertising gains popularity among advertisers seeking high-engagement digital formats. The convergence of streaming platforms and data-driven advertising is enabling brands to reach audiences with targeted video ads across smart TVs and OTT services.
Adtech Market Size was estimated at 510.38 USD Billion in 2024, with...
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